The fashion industry is under the spotlight. And not in a good way. 2018 is the year that the fashion industry is being held to account in terms of how eco-friendly their products are, and they are being found wanting.

Shocking fact – it takes up to 10,000 litres of water to make a single pair of jeans. Frightening.

Selling your own greeting cards must be one of the most satisfying ways of making some extra cash to splash at Christmas. Greeting card printing is popular all year round, but at this time of year the take up rate goes sky high!  There are so many different routes available to market and sell your cards too; via online shops for those of you who are very organised, at school fetes, church and town fairs for others.  And let's not forget that boot fairs and local shops and businesses are also good avenues to pursue.

There’s no getting away from it – stickers are a fun product that is loved by people of all ages and a throwback to childhood that are still universally enjoyed. Who doesn’t get a frisson of pleasure at peeling off the backer to release a sticker? And who doesn’t get a tingle of satisfaction deciding where to apply said sticker?  Versatile and easy to use, stickers are a proven way to expand your market reach and a perfect product for branding or personal use.

Climate change is a serious problem and it is not going to go away unless we all take steps to reduce the amount of carbon dioxide (greenhouse gasses) released from the burning of fossil fuels. Going totally carbon neutral would be almost impossible to achieve, but seeking out and using carbon neutral products is a great way to start.  

What is the similarity between flyers and flags? They are both designed to get attention, they both communicate, generally they are both colourful and sometimes they are both made from paper!

Flyers are a tremendous and inexpensive way to create a buzz around a promotion, event or product. As a marketing tool your potential customers can see what you are advertising, and then have the ability to physically take that information away with them. Flyers can be targeted to a specific location or market segment – essential when return on your investment is key.