As an inexpensive marketing tool for businesses of every size leaflet printing is an ideal entry point. From beauty parlours to poodle parlours and takeaways to tyres you can produce a leaflet focussed on your business and the services that you offer.
Before you rush in to the specifics of the design, colours and content take a moment to identify and understand how to reach your target audience efficiently and effectively.
Identify your audience
Who exactly are you targeting? Identifying your audience is crucial to a successful leaflet.
How old are they? Where do they live? Where do they shop, visit or spend their leisure time? Once you have clear answers to these questions (and many more), you can analyse the best way to make your leaflet printing work.
Reach your audience in three quick steps
Now that you have analysed your potential new customers you will have a better idea of where to reach them.
Option one is the centre of town or local shopping area and this is often a good starting point to distribute your leaflets, but do check with your local council if there are any regulations regarding this!
Option two is to arrange a door-drop of your leaflets – ideal for blanket coverage where your target audience will be in the comfort of their home to absorb your message.
Option three is to identify where your audience might have some time on their hands. The local take-aways, hairdressers, garage or gym for example. Ask if you can leave a supply of your leaflets there.
Press 'Go' for Leaflet Printing
Now that you have identified your leaflet design, content, message and distribution you arrive at the fun part; getting your leaflet printing underway. Our online ordering service is simplicity itself — and there’s always a friendly voice at the end of the phone for help and advice over the different options available.