Enhance your brochure printing with stunning images

Everyone knows the phrase ‘a picture paints a thousand words’ but it’s useful to keep this phrase uppermost in your mind when designing your business stationery, whether it’s notebook and booklet printing, brochures, flyers or any other advertising materials which you use for your business.

Why is a strong, appealing image so important for brochure printing?

Your company or product needs to really stand out in a crowded market place and a crisp, professional image will help it do just that.

Whilst written content is crucial your images should be chosen carefully as they create an instant impression about your brand identity to your potential (and existing) customer base. A visually appealing identity will speak volumes. Let your brochure printing do some talking for you!

Use images wisely: a captivating image used on your notebook and booklet printing, as well as on your other advertising materials will encourage the reader to look inside and find out more about you and the services or products which you are offering.

What about those captivating photographs?

First of all it’s helpful to know just what your printer needs from you and A Local Printer’s website has a very comprehensive guide to supplying artwork for printing. It’s worth remembering that for notebook and booklet printing one image for both front and back covers makes for a standout design.

As well as choosing the photographic images to accompany your brochure printing or other promotional materials, you need to consider issues such as copyright and exclusivity.

An ideal scenario is if you, or someone you know, is a competent (or even professional) photographer. If not and if your budget allows, it can be worth hiring a professional photographer. The photos will be exclusively yours with no copyright issues and you’re safe in the knowledge that no-one else can use your images.

Ask around — and also ask your printing company for recommendations! A cheaper option is to look for images to purchase on websites such as Dreamstime.com or Shutterstock.com. Some free images may be obtained from sites such as Flickr. In all cases it’s essential to read the small print regarding copyright and to remember that these photos are not exclusively yours — an important point if you want an exclusive image for your brand to feature on your booklet printing, notebooks and brochures.

A Local Printer: offering a full service, from design to brochure printing

As online eco-printing experts, the service we offer covers a wide range of printed business materials. As well as notebook and booklet printing, we can produce calendars, leaflets, flyers, brochures and many more products to showcase your brand and boost your visibility.

We also offer our customers a professional design service. Images are of course not just about photographs or illustrations. Logos are an essential part of your brand identity and coming up with the right one can be tricky. Fortunately the highly-experienced design team at A Local Printer know all about creating a logo that is unique to you and that will convey exactly the right message. Once your logo has been designed it can be reproduced on all your marketing materials from business cards to booklet printing and even vehicle decals.

We can produce a comprehensive range of materials for your business, from swing tags and labels, flyers, leaflets and desk pads through to posters and calendars.

Professional help from our friendly team is only a call away on 01903 742003.