Cheap nightclub printed flyers beat the competition

When it comes to promoting your club, using a cheap flyer printing service is a no brainer and is especially important at peak social times of the year, such as Christmas and New Year’s Eve. Marketing nightclubs is all about image and reputation; selling a fun and unique experience to your target audience, initially to pique their interest and then to build upon and increase their loyalty.

Although we live in a digital era, a cohesive marketing strategy should still incorporate cheap flyer printing as a significant element. Distributing a tangible flyer in your locale is an effective way to spread the word and spark interest in your venue or event.
In isolation flyers are relatively transient pieces of ‘eye candy’ but, as part of the bigger picture they are key in creating the right image and building a strong customer base – follow our tips to make the most of your cheap flyer printing project, whetting the appetite of your customers and edging out your competitors:

1. Cheap flyer printing demands a recognisable and impressive design
Growing recognition is crucial and although each of your flyer designs should be fresh and different it is also advisable to develop a ‘house-style’, maintaining certain key design features such as fonts, logos and graphics. When embarking on a cheap flyer printing run your choice of image is of equal importance as the copy you include – using an image of the interior of your venue when packed with your target demographic having a good time will demonstrate that your club is popular and appealing.

2. Cheap flyer printing to promote a specific event
If you’re publicising a special one-off Christmas or New Year’s Eve party, cheap flyer printing is a vital and economical way to get the message out there and get commitment from your target audience.

3. Include an incentive and USP
Cheap flyer printing is a staple of club event and party promotion so, in order to reap maximum benefits, you should include details that will appeal to your target audience, such as drinks promotions or details of lower entry costs to get their ‘buy-in’; you may also benefit from offering a discount to those who buy their tickets in advance which is a fantastic way to gain commitment from customers. In order to draw attention to your club and attract customers you should also focus on what makes your venue or event unique – does it have a respected well-known DJ, themed décor, a cocktail bar, VIP area or a spectacular rooftop bar?

4. Make your flyers informative
There is certain information – such as opening hours, dress code, how to buy tickets in advance and whether you offer the opportunity to reserve a VIP area or to book out the venue for private functions – which should always be included when putting together a design for a cheap flyer printing exercise.

At A Local Printer we specialise in providing a range of inexpensive full-colour print options which don’t compromise on quality – our cheap flyer printing service means that your order can be dispatched within 48 hours.
We provide a professional and affordable service – our website is designed to make your cheap flyer printing projects as simple as possible and we have a range of products for all budgets and requirements.
For more information on our cheap flyer printing service, please call us on 01903 742003.