What comes first - the product or the design? 99 times out of 100 the design will always come first, and that makes perfect sense. But there are occasions when consideration of the product should come first as it will make a huge difference to the final printed piece.
Even though we work with professional designers every day it is still a wonder to us how many simple mistakes are made because not enough thought has gone in to the finished printed result; more importance has been attached to how good the design looks on screen as to whether it is printable.
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What comes first - the product or the design? 99 times out of 100 the design will always come first, and that makes perfect sense. But there are occasions when consideration of the product should come first as it will make a huge difference to the final printed piece.
