Before designing your charity leaflet there are two fundamental questions you need to investigate and answer. Do you understand your supporter? What is your message to them?
Understanding your charity’s supporters is paramount if you want to communicate with them successfully. Your supporters will have different ‘triggers’ depending upon whether they are directly affected by the charity you represent or whether it is an altruistic interest. Knowing how many supporters are actively involved in the charity, whether it is through fundraising, attending events or promoting petitions will help you to determine which type of leaflet is likely to be most successful.
At Christmas time all thoughts turn towards making special purchases – whether it is festive food, perfect presents or dazzling decorations. And whilst we are spending more time browsing online seeking those objects of desire it really is very nice, and often easier, to flick, ruminate and ponder over an assortment of enticing Christmas brochures.
Before you know it we will be in December and suddenly all the time that we thought we had to prepare for Christmas will begin to disappear rapidly! One thing that we can help you with is getting your personalised Christmas cards printed and on their way to you in plenty of time to make the last post. But don’t be fooled in to putting it off – your bespoke Christmas cards need your attention now!
There is no getting away from it – printing on kraft board and paper has been inspirational and injected a new lease of life in to more than just the eco and craft movement. Its traditional appearance has been embraced by the hippest and most contemporary of designers who have used the retro brown material as a counter to their modern designs. And it works brilliantly well. From packaging to invitations and flyer printing, kraft board has found a new place in the world of print.
Considering that a presentation folder is a key tool in your marketing portfolio they don’t get as much love and attention as they should. All of the effort goes on designing the items that go in to the folder, leaving the folder itself as an afterthought. Poor folder! If you rely upon your sales and marketing material to garner new leads and business, then ensuring that your folder is inspiring, noteworthy and attractive will guarantee that the documents inside are looked at. It is like the doorstep challenge when you are selling your house – if it looks unloved on the outside then you lose crucial curb side appeal!
Even with the best will in the world sometimes it is difficult to get your head around the flyer you want to advertise your business. You may not even be able to visualise what the final product should look like. If this sounds like you, have no fear – the studio team at A Local Printer are here to ease the way towards your fantastic flyer printing with a bang-on design!
Calendar Printing has two main avenues of use – the retail industry that sells them as a product, and businesses that uses them as a promotional tool. For small businesses calendar printing is a great opportunity to increase brand awareness; it is suitable for every type of business and has a broad appeal. In terms of marketing it is probably the most effective tools as, along with desk pads, it keeps the company name on display for the whole of the year.
If getting calendars printed for business seems like a no-brainer keep these 6 tips in mind to ensure you and your customer gets the best from your calendar offering.
No matter what quantity you are considering, your brochure printing can benefit from thought at the initial design stage to ensure that the cost involved is money well spent. There are tips and tricks to make sure you get the best value for money without compromising on design or quality.
Introducing the quickest and most versatile of all marketing and promotion tools – sticker printing. For some reason the marketing virtue of stickers is overlooked, but you really can do so many wonderful things with them! Custom printed stickers are a very quick and affordable way to incorporate brand identity and special offers in pretty much most areas of business.
An attractive design for your marketing goes a long way to inviting attention and has the ability to turn the recipient from a prospect to a customer. Getting your design right cannot be emphasised enough; time taken at this stage will pay dividends, so be prepared not to rush headlong in to the design stage but take a structured view on what you want to achieve, any call to action and how best to present this out in a structured and appealing manner. If in doubt use the experience of your printing company to offer advice, assistance or even a full design service for your flyer printing.
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Before designing your charity leaflet there are two fundamental questions you need to investigate and answer. Do you understand your supporter? What is your message to them? 
At Christmas time all thoughts turn towards making special purchases – whether it is festive food, perfect presents or dazzling decorations. And whilst we are spending more time browsing online seeking those objects of desire it really is very nice, and often easier, to flick, ruminate and ponder over an assortment of enticing Christmas brochures. 
Before you know it we will be in December and suddenly all the time that we thought we had to prepare for Christmas will begin to disappear rapidly! One thing that we can help you with is getting your personalised Christmas cards printed and on their way to you in plenty of time to make the last post. But don’t be fooled in to putting it off – your bespoke Christmas cards need your attention now!
There is no getting away from it – printing on kraft board and paper has been inspirational and injected a new lease of life in to more than just the eco and craft movement. Its traditional appearance has been embraced by the hippest and most contemporary of designers who have used the retro brown material as a counter to their modern designs. And it works brilliantly well. From packaging to invitations and flyer printing, kraft board has found a new place in the world of print.
Considering that a presentation folder is a key tool in your marketing portfolio they don’t get as much love and attention as they should. All of the effort goes on designing the items that go in to the folder, leaving the folder itself as an afterthought. Poor folder! If you rely upon your sales and marketing material to garner new leads and business, then ensuring that your folder is inspiring, noteworthy and attractive will guarantee that the documents inside are looked at. It is like the doorstep challenge when you are selling your house – if it looks unloved on the outside then you lose crucial curb side appeal!
Even with the best will in the world sometimes it is difficult to get your head around the flyer you want to advertise your business. You may not even be able to visualise what the final product should look like. If this sounds like you, have no fear – the studio team at A Local Printer are here to ease the way towards your fantastic flyer printing with a bang-on design!
Calendar Printing has two main avenues of use – the retail industry that sells them as a product, and businesses that uses them as a promotional tool. For small businesses calendar printing is a great opportunity to increase brand awareness; it is suitable for every type of business and has a broad appeal. In terms of marketing it is probably the most effective tools as, along with desk pads, it keeps the company name on display for the whole of the year.
No matter what quantity you are considering, your brochure printing can benefit from thought at the initial design stage to ensure that the cost involved is money well spent. There are tips and tricks to make sure you get the best value for money without compromising on design or quality. 
Introducing the quickest and most versatile of all marketing and promotion tools – sticker printing. For some reason the marketing virtue of stickers is overlooked, but you really can do so many wonderful things with them! Custom printed stickers are a very quick and affordable way to incorporate brand identity and special offers in pretty much most areas of business.
An attractive design for your marketing goes a long way to inviting attention and has the ability to turn the recipient from a prospect to a customer. Getting your design right cannot be emphasised enough; time taken at this stage will pay dividends, so be prepared not to rush headlong in to the design stage but take a structured view on what you want to achieve, any call to action and how best to present this out in a structured and appealing manner. If in doubt use the experience of your printing company to offer advice, assistance or even a full design service for your flyer printing.
