



Up the ante of your presentation folder by dipping into some of the tactile and textures boards that are currently available. If you are brave enough to stick with a single colour design the feel of a linen or felt board will last long in your customers mind and enhance your image through a less is more approach. Often a simple image is the one that is retained the longest, and making the material integral to your folder will leave an enduring image.
As an inexpensive marketing tool for businesses of every size leaflet printing is an ideal entry point. From beauty parlours to poodle parlours and takeaways to tyres you can produce a leaflet focussed on your business and the services that you offer.
Before you rush in to the specifics of the design, colours and content take a moment to identify and understand how to reach your target audience efficiently and effectively.
First up it must be noted that the plastic business card boxes we use are recyclable and made from reusable polypropylene. Secondly, the reason we use plastic business card boxes and not cardboard ones is because it is the only way we can guarantee the integrity of the contents. Cardboard boxes are just not up the handling they get either in the mail system or in the (sometimes not very careful!) hands of the couriers. So you have a small, sturdy plastic box left over. What can you do with it? We’ve come up with a few different uses that may give a new life to your old box.
Being mindful and showing appreciation is (rightly) gathering momentum. Gratitude marketing is also key in showing your customers that they and their business is appreciated. Demonstrating gratitude creates that warm fuzzy feeling, which in turn can humanise your brand and increase connectivity. So, what is a really good way to show your appreciation?
Any business, no matter the size, has a responsibility to find the right packaging for its products. With a strong customer driven focus to move away from plastics, excess packaging and costly materials, eco-friendly packaging is rightly becoming the packaging of choice.
Leading the way on adopting eco-packaging are the small businesses and we are here to help make that process as easy as possible.
The sun is shining and the weather is sweet…
When the sun finally makes an appearance our thoughts automatically turn to outdoor events. Whether it is a gathering of friends and family for a party or BBQ or something a little more ambitious along the lines of a music festival or village fete there are a few key points to get right and ensure your event is memorable for all the right reasons!
As part of our ‘Reuse and Recycle’ blogs this one is all about diverting your magazines, old wrapping paper, catalogues and pretty much everything printed from the bin and using it as the basis for decoupage decoration.
Simply put, decoupage is using printed material that would otherwise be destined for the recycling bin, cutting out pictures, shapes or motifs, creating a collage and gluing to an object before finishing off with a coat of varnish. All very ‘Blue Peter’ but lots of fun and very satisfying!
The Stationery Subscription Box has suddenly catapulted in to the stratosphere, largely due to our inherent love of stationery. Even though the digital age was supposed to have done away with dated pens and paper the sales of stationery continues to increase year on year.
The advent of high-quality digital printing is making entry to the world of bespoke stationery printing exciting and affordable. Couple that with an easy route to market with ‘off-the-shelf’ e-commerce websites and the stationery boom has gone from a rumble to an explosion. And as far as we are concerned – it’s great!
A Local Printer uses Carbon Capture material for many of our products, which translates in to money donated to Woodland Trust to plant trees. With our paper merchant partners the combined donations are now in excess of £800,000 which equates to rather a lot of trees. 260,000 to be precise!
It is now official that grey is more popular than black – in terms of car colour at least. But in terms of all aspects of design grey has been steadily marching up the charts for several years. A trendy pub or restaurant will greet you with calming grey walls and dark grey trim; soft furnishings match and compliment grey tones; cars, clothes, nails and even hair are now vamping up grey.
Grey has played a strong supporting role for years, particularly with blues and oranges. Its very neutrality makes it a background of choice for layering colour without being overpowering. But what is grey and how can it be used to best effect?