There is a new craze working its way across the country – the love of all things matt. This is particularly so for things that are normally associated as being glossy, like cars, paintwork, phones etc. In the printing world matt paper has been around for eons, but it terms of use it is generally the one left waiting for a dance partner as people gravitate towards the fancier silk and gloss materials, or the earthy goodness of the uncoated and recycled finishes. So what exactly can matt papers bring to the table, and is it time for them to step out of the shadows and on the dance floor?
We have recently printed some simply gorgeous A5 daily notepads for Dear Diary. Available in two clever designs each pad gives you the opportunity to record personal goals, make notes and organise your tasks for the day. Eco printed with vegetable oil based inks the design incorporates a heavy accent of metallic gold which combines with black to create a visually luxurious notepad.
Exhibitions are growing in popularity and are becoming more cost effective in terms of outlay versus return as preparing for your exhibition becomes more affordable.
Attending an exhibition is your chance to showcase you, your business, products or services. You are already on to a winner as the people attending the exhibition are there because they are interested in what you are selling. It is an opportunity for them to gather information and seek out suppliers that can provide them with what they require.
Hotels and restaurants face new challenges as competition and technology combine to leave ‘traditional’ establishments out of sync with their leaner and keener competitors. These days having an edge is even more important, and we can help by giving you access to a whole range of ‘must-have’ print, from in-room collateral to funky menu printing.
We have gathered all of our hospitality printing in one new category to make it easier to find all of those fabulous products that go towards making your establishment memorable – whether it is a hotel, fine dining, B&B or simple fare.
Say hello to Ricoh – our new and very impressive digital press. And we can’t wait to introduce you to this all singing and dancing piece of kit. With our new Ricoh in residence our small order and digital printed products will be entering a new realm – not to mention all of the other possibilities that it brings.
As I hope you all know, eco-printing is what we are all about. We have been successfully selling it online since 2006, with a growing product range and customer base. Today I thought it would be interesting to do a review of eco-printing and write a blog about the changes that we have seen since those very early days when recycled paper was almost impossible to source and vegetable oil based inks were in their infancy. My first port of call is Google - for a browse through any industry white papers covering this topic. The search term entered ‘Is there still a place for eco-printing’. Read on to see what I learnt today...
As we enter 2017 we thought it would be fun to have a look back at 2016 and find out what are the favourite products we printed, as picked by a cross reference of each department. After all, they are the ones that see every item that passes through our factory and have hands on experience with all of them. Have a scroll down to see which items were Top of the Pops as far as we are concerned. Perhaps they are your favourites as well.
When we first launched A Local Printer we commissioned an online game about printing which essentially allowed users on our site to virtually print a range of products. They had the option to choose from different types of materials, select the weights of paper, decide if their printed project was to be printed litho or digitally and what the colour make up was. It was a bit of fun designed to help our customers understand a bit more about the printing process – after all, when we launched our website in 2006 we were one of only a handful of printing websites and printing was a largely unknown process to most of our early customers. (Don't ask me what the relevance of being chased by a rabbit is, I have no idea!)
Today that has all changed and printing is widely understood and ordered confidently online or as a bespoke job.
Before designing your charity leaflet there are two fundamental questions you need to investigate and answer. Do you understand your supporter? What is your message to them?
Understanding your charity’s supporters is paramount if you want to communicate with them successfully. Your supporters will have different ‘triggers’ depending upon whether they are directly affected by the charity you represent or whether it is an altruistic interest. Knowing how many supporters are actively involved in the charity, whether it is through fundraising, attending events or promoting petitions will help you to determine which type of leaflet is likely to be most successful.
At Christmas time all thoughts turn towards making special purchases – whether it is festive food, perfect presents or dazzling decorations. And whilst we are spending more time browsing online seeking those objects of desire it really is very nice, and often easier, to flick, ruminate and ponder over an assortment of enticing Christmas brochures.
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There is a new craze working its way across the country – the love of all things matt. This is particularly so for things that are normally associated as being glossy, like cars, paintwork, phones etc. In the printing world matt paper has been around for eons, but it terms of use it is generally the one left waiting for a dance partner as people gravitate towards the fancier silk and gloss materials, or the earthy goodness of the uncoated and recycled finishes. So what exactly can matt papers bring to the table, and is it time for them to step out of the shadows and on the dance floor?
Exhibitions are growing in popularity and are becoming more cost effective in terms of outlay versus return as preparing for your exhibition becomes more affordable.
Hotels and restaurants face new challenges as competition and technology combine to leave ‘traditional’ establishments out of sync with their leaner and keener competitors. These days having an edge is even more important, and we can help by giving you access to a whole range of ‘must-have’ print, from in-room collateral to funky menu printing.
Say hello to Ricoh – our new and very impressive digital press. And we can’t wait to introduce you to this all singing and dancing piece of kit. With our new Ricoh in residence our small order and digital printed products will be entering a new realm – not to mention all of the other possibilities that it brings.
As I hope you all know, eco-printing is what we are all about. We have been successfully selling it online since 2006, with a growing product range and customer base. Today I thought it would be interesting to do a review of eco-printing and write a blog about the changes that we have seen since those very early days when recycled paper was almost impossible to source and vegetable oil based inks were in their infancy. My first port of call is Google - for a browse through any industry white papers covering this topic. The search term entered ‘Is there still a place for eco-printing’. Read on to see what I learnt today...
As we enter 2017 we thought it would be fun to have a look back at 2016 and find out what are the favourite products we printed, as picked by a cross reference of each department. After all, they are the ones that see every item that passes through our factory and have hands on experience with all of them. Have a scroll down to see which items were Top of the Pops as far as we are concerned. Perhaps they are your favourites as well.
When we first launched A Local Printer we commissioned an online game about printing which essentially allowed users on our site to virtually print a range of products. They had the option to choose from different types of materials, select the weights of paper, decide if their printed project was to be printed litho or digitally and what the colour make up was. It was a bit of fun designed to help our customers understand a bit more about the printing process – after all, when we launched our website in 2006 we were one of only a handful of printing websites and printing was a largely unknown process to most of our early customers. (Don't ask me what the relevance of being chased by a rabbit is, I have no idea!)
Before designing your charity leaflet there are two fundamental questions you need to investigate and answer. Do you understand your supporter? What is your message to them? 
At Christmas time all thoughts turn towards making special purchases – whether it is festive food, perfect presents or dazzling decorations. And whilst we are spending more time browsing online seeking those objects of desire it really is very nice, and often easier, to flick, ruminate and ponder over an assortment of enticing Christmas brochures. 
