I have been having a lovely time reading blogs demonstrating how to make perfect bound notebooks. The results look truly professional! But for those people wanting to sell their notebooks, hand making each one is not really a viable option.
As a reminder, perfect bound notebooks are when single pages are glued in to the spine of a cover. As a good rule of thumb the spines need to be no less than 5mm to allow enough glue and pressure to hold all the pages securely. Because you can work on the width of the spine you can have lots of pages of a lighter weight paper, or fewer pages of heavier paper.
These days making your money go further is more than just a game. The resurgence of the loyalty card is a sign that businesses want you to keep on returning, and the carrot on the stick is the offer of something free or at a reduced price. Tempting!
How can we make Loyalty Cards work for us?
As a business what should we be making of this phenomena? One thing is clear – to get more business it has to be attractive to potential new customers and rewarding to existing ones. These days it doesn’t matter what type of business you are in, you are in a very competitive market! From cafes (free coffee for every 6 purchased) to holidays (stay 6 nights and get one free) if you do not have an edge then the consumer will click or walk away…..
Whether you’re attending an exhibition or a trade show, meeting a prospective customer for the first time, holding a training session or doing a mailing campaign, presentation folders are the ideal way to showcase your business with confidence.
A5 presentation folders look so much more professional than handing over a pile of random loose documents which are just asking to get dropped or mislaid. You can also use the space on an A5 presentation folder to promote your business with maximum impact. Add your own artwork so that the final product is just how you want it.
Bright, memorable, cost-effective: what’s not to love about marketing with print labels and stickers?
Sticky print labels instantly equate to ‘fun’ as everyone can recall childhood memories of filling books with sticker sets, or adorning books, possessions and bedrooms with their bright images and messages as symbols of certain identities and associations.
Evoking those childhood memories of simple fun can be a huge benefit in marketing, where print labels and stickers provide a cost-effective and striking format for products and businesses wishing to create brand identity and recognition.
As business card printers we know that even in today’s digital age business cards really matter. A striking design with crisp, clear copy can fix both you and your business in the minds of those you meet; they are tangible reminders of who you are and what your business offers, as well as giving a more personal touch to your communications.
Business card printers know what works and what doesn’t, so why not tap into our expertise?
Digital printing is seeing resurgence as more and more consumers want to ‘digitally detox’, that is to literally unplug from their computers and smartphones for periods of time. Printed marketing material is enjoying a return to popularity; printed materials are seen as adding credibility and digital printing can answer many businesses’ communication needs to really engage with their customers.
The Digital Revolution made a huge impact on how companies conducted their businesses for over a decade. The shift from hard copy litho or digital printing to online communications gave customers immediate access to content that often had a social context too.
Your marketing collateral, whether it’s flyer printing, brochures, notepads or other material is jostling for attention in a crowded marketplace. Getting your message across quickly and concisely is crucial and it’s becoming increasingly important to do so.
Why is a concise message for your flyer printing so important?
Researchers tell us that our attention spans are becoming shorter* and this is partly due to our increased use of the internet and also social media, where information is speedily shared in bite-sized chunks. Factor in the time pressures of the average person’s daily life and it’s easy to see that ‘short and simple’ is an excellent template to grab — and importantly keep — your readers’ attention on your printed flyers.
Wedding season is not just the time for brides to be picking their dresses and struggling with table plans, it is also the time when all of those businesses that service the wedding industry go up a gear.
There is a place for all types of wedding promotional print – from the hard working business card all the way through to the expensive venue booklet. At A Local Printer we have been kept busy with all manner of wedding related printing. Read on for more about this special product.
Charities are constantly seeking to raise awareness, promote their fundraising activities and appeal for volunteers in a cost-effective way and affordable flyers are the perfect solution.
Charity organisations of every size continue to feel the squeeze financially, especially as hard-pressed consumers have less cash available to contribute to good causes. Lack of disposable income is the main reason given for reducing charitable contributions — or even cutting them out entirely.
Subliminally keeping your brand in front of your customers, with our small order printing, is an exceptionally effective way of maintaining engagement with your clients and prospective customers alike.
There’s an awful lot of printed items jostling for our attention these days: from posters to advertisements and letters to notes, which means that every business needs to make their brand visible to stand out from the competition.
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I have been having a lovely time reading blogs demonstrating how to make perfect bound notebooks. The results look truly professional! But for those people wanting to sell their notebooks, hand making each one is not really a viable option.
These days making your money go further is more than just a game. The resurgence of the loyalty card is a sign that businesses want you to keep on returning, and the carrot on the stick is the offer of something free or at a reduced price. Tempting!
Whether you’re attending an exhibition or a trade show, meeting a prospective customer for the first time, holding a training session or doing a mailing campaign, presentation folders are the ideal way to showcase your business with confidence.
Bright, memorable, cost-effective: what’s not to love about marketing with print labels and stickers?
As business card printers we know that even in today’s digital age business cards really matter. A striking design with crisp, clear copy can fix both you and your business in the minds of those you meet; they are tangible reminders of who you are and what your business offers, as well as giving a more personal touch to your communications. 
Digital printing is seeing resurgence as more and more consumers want to ‘digitally detox’, that is to literally unplug from their computers and smartphones for periods of time. Printed marketing material is enjoying a return to popularity; printed materials are seen as adding credibility and digital printing can answer many businesses’ communication needs to really engage with their customers.
Your marketing collateral, whether it’s flyer printing, brochures, notepads or other material is jostling for attention in a crowded marketplace. Getting your message across quickly and concisely is crucial and it’s becoming increasingly important to do so.
Wedding season is not just the time for brides to be picking their dresses and struggling with table plans, it is also the time when all of those businesses that service the wedding industry go up a gear.
Charities are constantly seeking to raise awareness, promote their fundraising activities and appeal for volunteers in a cost-effective way and affordable flyers are the perfect solution.
Subliminally keeping your brand in front of your customers, with our small order printing, is an exceptionally effective way of maintaining engagement with your clients and prospective customers alike.
